Following a similar path to very celebrity-driven hospitality undertakings, from Robert De Niro’s Nobu Hotels to Pharrell Williams’ Goodtime Hotel, Kendall has entered high-end travel with a vision of marrying fashion, art, and architectural excellence into a relaxing design-driven experience.
Casa Solana: From Inward Getaway To Celebrity Gatherings
In 2020, Kendall, whom is widely known for many things; sleek interiors and sunshine-soaked getaways was her personal respite from the world of modeling that never stops. She had acquired a Mid-Century Modern compound in Joshua Tree. This beautiful property soon became not just hers but the favorite of her friends-the likes of which include Gigi Hadid, Hailey Bieber, and Tyler, the Creator-usually descending for weekends filled with sun and creativity.
Seeing the possibilities for an ultra-private, design-driven hospitality concept, Kendall recruited the collaboration of architect John Pawson, known for his disposition towards minimalist masterpieces, to transform the estate into that of a boutique retreat representing everything about California cool and luxury coming easy.
In 2025, Casa Solana will grow into 12 suites-a sanctuary grown organically from the desert landscape, interspersed with commercially relevant design, curated experiences, and an environment close to nature.
A Muse for Designing is Fashion Icons
Casa Solana, an exercise in refined exposure, draws much from Ralph Lauren’s ranches, Yves Saint Laurent’s M’harech stay, and Calvin Klein’s Palm Springs territory. An assurity of earth-colored mass with natural texture absence juxtaposes against jewel-toned opulence accented by sleek furniture and handcrafted details, introduced for Kendall’s own love of vintage Italian decor.
Representing the couturier salon display, the lobby & lounge offer custom seating inspired by Gianni Versace’s Miami mansion, coupled with theatrical mirrors echoing Alexander McQueen’s catwalk sets and finely handwoven textiles unearthing out from the Balmain archives.
Each suite’s unique design traces furniture from Pierre Jeanneret and Eileen Gray to bespoke pieces by Rick Owens, making each room a work of art in its own right.
An Oasis for the Creative & the Curious
Casa Solana guests are immersed and bespoke living. It creates a world of luxury, wellness, and creativity: signature experiences include:
“Desert Sound Sessions” – a private listening lounge that features rare vinyl collections from Frank Ocean and Beyoncé’s personal archives; the best way to chill out after a day’s discovery.
“Art and Fashion Residences” – a monthly pop-up and exhibition by Kendall’s community of creatives, which include artist Daniel Arsham, designer Jacquemus, and photographer Mario Sorrenti.
“The Runway Restaurant” – a culinary experience drenched in color courtesy of celebrity chef Curtis Stone, “where each dish has an inspiration by a different fashion era, from the mod ’60s to the bold ’90s supermodel era.”
More than a Hotel-a Brand in Making
Casa Solana is rumored to enter Ibiza and Tulum, and it is becoming more of an emerging from celebrity hotels; this is the lifestyle movement. Casa Solana is, according to Kendall, a branded place where hospitality, fashion, and art come together as one experience in spaces where A-listers, artists, and tastemakers can just gather around and create shared fantasies.